A 3-Day Visual Merchandising Workshop

You asked and we listened! VM Central is excited to announce the dates for our next visual merchandising workshop, taking place over 3 insightful days…

START DATE: 1 June 2016
END DATE: 3 June to16
VENUE: The Woodstock Foundry

3-Day Visual Merchandising Workshop

It’s been a long time coming, but we’ve finally got enough enquiries for the 3-day visual merchandising workshop! From 1 – 3 June 2016, our studio will play host to a handful of creative minds with an interest in bringing to life shoppable scenes. Is that you? Then you can look forward to immersing yourself in the theory and practice of visual merchandising lead by industry experts Sanet Coetzee and Rupert Smith.


Topics covered will include the role, history and basic principles of visual merchandising, as well as, hands-on fashion, styling and in-store workshops on the art of creating wall, floor and window displays that attract, engage and convert.

More info here: Course Details

Get Trained by the Experts

The 3-day visual merchandising workshop will be delivered by industry experts Sanet Coetzee and Rupert Smith, who bring with them a combined 39 years’ of experience. Prior to realising her VM Central dream, Sanet was the head of visual merchandising at Woolworths – Southern Africa’s largest retailer. Rupert is a retail design specialist and the owner of Olive Studio and interior décor store o.live. The VM duo will be joined by a series of guest lectures to facilitate parts of the programme.


About VM Central

Established in 2012, VM Central is a Cape Town-based visual merchandising consultancy and South Africa’s only SAQA-accredited visual merchandising school. Our services include corporate training for retailers, as well as, a 3-day visual merchandising workshop for individuals with a keen interest in developing a career in VM.


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