Something’s brewing on our retail scene. And if you’re into news of the store-front variety, then chances are you caught whiffs of it kilometres away. That is the opening of South Africa’s first Starbucks store.
Overseas Retail. Local Flavours.
So the beans are out the bag! Starbucks opened its doors in Rosebank, Johannesburg, recently. And if we must have our visual-merchandiser say, it’s not too shabby looking either. All 485m2 of it was designed with the South African consumer (and producer) in mind.
Visitors to the Rosebank coffee shop will not be in want of something to while the time away as they wait in the queue. With a woven leather ceiling, copper mural of Seattle’s Pike Place Market, and a variety of locally branded merchandise, coffee-holics will have plenty to entertain them while waiting for their brew. It also doesn’t hurt that Starbucks is supporting local businesses, as well – every piece of furniture at the store has been handcrafted and sourced from local artisans.
Starbucks. The Coffee Alchemists
On the menu, one can expect to see caffeinated regulars, Starbucks does switch it up a bit with exotic and playful varieties. Fancy something different? Try a white chocolate mocha, a caramel macchiato or a mango frappuccino. You can also request your coffee to be made with full-fat, fat-free, soy or coconut milk (watch out Kauai)!
A Bitter Aftertaste
With Walmart having bought into Massmart (think Game, Makro and Builder’s Warehouse), Burger King, Forever21, H&M and Krispy Kreme following close on its heels, we’re starting to wonder whether all this new found retail-giant attention on SA should be a cause for concern. We hope that local favourites, like Vida e Caffè and Motherland, have staying power now that the stakes have been upped.
In the meantime, maybe the best thing us worker bees on the ground can do is “Keep clam and drink a coffee.” Let a personalised Starbucks cuppa with your name, literally, on it sooth you.